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Agile rebrands with new name: Pyrios

Friday 1 April 2016, 4:13PM

By richard carter

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Local communications technology specialist Agile has changed its name after more than 15 years in business.

Now called Pyrios, the company recently unveiled a new name and company livery to staff, customers, and partners, outlining its vision for customer engagement and new integration and management services.

Pyrios CEO Robyn O’Reilly said the company had evolved from its days as an Avaya distributor, giving impetus to a rebrand that moved the company beyond the shadow cast by its legacy.

“What we’re famous for – our legacy with Avaya – no longer accurately reflects the work we do today. While we continue to do great work with Avaya, we integrate a range of technologies and platforms,” she said.

“Today, our clients are mainly concerned with customer engagement – and monolithic technology deployments no longer do the job,” O’Reilly said. “The name Pyrios acknowledges our growing focus on helping clients improve customer engagement with clever consulting, technology and services.”

She said the rebrand also satisfied more mundane objectives, providing a unique name that wasn’t confused with software development (as Agile is) and was available for trademark on both sides of the Tasman. 

O’Reilly said the company’s 70-plus employees were pleased with the rebrand and relieved that they now had a story that did justice to the projects they delivered.

“Client feedback has been very positive, too. They understand where we’re heading and how we help put customers at the centre of business,” she said.

The company maintains offices in Auckland, Wellington, Christchurch, Sydney, Melbourne, Brisbane and Perth.

Pyrios is a communications technology specialist providing consulting, integration and managed services to help clients deliver brilliant customer engagement.