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Self regulation by industry is a sham

Friday 18 May 2007, 5:20PM

By Mediacom

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HAMILTON

The New Zealand Infant Formula Manufacturers Association (NZIFMA) stalls the complaint process to allow an Infant Formula Manufacturer to continue unethical sponsorship of a child and parenting expo.


“Right at the beginning of April I went through the appropriate channels, via the Ministry of Health, to complain about the sponsorship and the NZIFMA has not responded” says Louise James, Breastfeeding Advocate. “It appalls me that some thing as important as infant’s health in New Zealand is not being protected by legislated codes and instead we have to put up with self-regulation that doesn’t work.”


Tomorrow Hamilton is going to be host to the unethically sponsored expo despite wide spread community concern.