Fresh n Fruity brings fruit and yoghurt together like never before

Before delving into your next Fresh ‘n Fruity yoghurt treat, expect to see a fresh new look as well as a new delicious Superfruits™ range promising a power packed taste sensation!

Fresh ‘n Fruity yoghurt has changed its packaging, but still retains the same great taste of juicy, real fruit and delicious creamy yoghurt that has made it a Kiwi favourite*.

The bright, fresh look is accompanied by a whole new range of mouth-watering flavours combining a variety of superfruits - the first yoghurt of its kind in NZ to do so.

A superfruit combines exceptional nutrient richness and antioxidant quality with appealing fruitylicious taste. Cranberries, goji berries, acai berries, blueberries and pomegranate are all superfruits in the new range.

Many fruits have certain properties which may be healing or good for the body, however a superfruit combines exceptional nutrient richness and antioxidant qualities which help enhance wellbeing, making them the future champions of fruit.

Fresh ‘n Fruity Marketing Manager, Caroline Giller, says “We are very excited to bring our new Fresh ’n Fruity Superfruits™ range to market which delivers a new taste sensation in the yoghurt category.”

“The new range is a perfect partner to join the classic flavours we already have on offer, but uses unique fruits known to be high in antioxidants and pack a real punch in flavour and taste.

“We hope the new range will not only reinforce our valued customers’ loyalty but also generate new consumers to try Fresh’n Fruity.”

Caroline Giller says Fresh ’n Fruity’s new packaging change will give the brand a new fresh look, reinforcing its market leader position and providing a more stand out presence on-shelf.

The new packaging is in store now, and the new Fresh ‘n Fruity Superfruits™ range is available from 14 September with an RRP from $3.99.

The new range includes:

· Supercharge Strawberry

· Powerburst Berry

· Mango, Passion & Goji

· Strawberry & Acai

· Blueberry & Pomegranate

· Strawberry & Blackcurrant