A change in ownership and a boost in new business enquiries have seen the 2010 year start off with a hiss and a roar for spice communications group.
Founding partner of spice, Jackie Ellis (formerly Fairbairn) has bought out former director, Sarah Alexander-Willcox, and is taking over leadership of both the consumer and corporate teams at spice.
As well as a strong inhouse team, the Auckland-based PR agency utilises the talents of a pool of senior PR consultants who have moved out of the full time workforce and are now looking for more of a balance between work and family life.
“The PR industry is predominantly made up of female consultants”, said Jackie. “Our staffing model allows us to benefit from the experience and expertise of these highly talented individuals whilst allowing them to spend time with their children and families”.
New business enquiries have also seen a jump in numbers since early this year, and could be a sign that the NZ economy is on the up, commented Jackie.
“At spice, we have been fielding numerous new business calls already this year and a number of projects which were put on hold by clients are now being reignited.
“The revived interest in PR is coming from brands and businesses across the board. We have had interest from both corporate and consumer clients, still conscious of budgets and spending, but realising that now is the time to start building on their profiles and awareness using PR”.
A busy start to the year has seen the spice team working on the launch of Project Litefoot, a not for profit environmental sustainability organisation headed up by some of NZ’s most iconic sporting heroes, producing the interim report for a listed client, raising awareness of brain injuries and rehabilitation and developing websites for several healthcare clients - all in a day’s work for a PR!
Anyone interested in talking to spice communications group about their PR and marketing communications services should contact Jackie Ellis on 09 360 8500 or email Jackie@spice.co.nz