BUSINESS

Profit, innovation and sustainability

Wednesday 7 October 2009, 2:09PM
By BusinessLAB
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AUCKLAND

A few places remain on the successful Sustainability for Leaders training event to be held in Auckland on 3rd and 4th November. The course provides a complete understanding about sustainability, the impacts for your organisation and how to align your business strategy to ensure sustainable success. You can download the course information here. The course is ideal for CEOs, executives, sustainability managers and small business owner managers.

The course showcases an easy to grasp approach that has been used by businesses in New Zealand and all around the world to drive innovation and organisational improvement aligned with sustainable practices. Endorsed by the Sustainable Business Network, Otago Polytechnic and based on the internationally acclaimed Natural Step framework, the course offers Kiwi firms the opportunity to learn how to emulate businesses that have built their competitive advantage through a focus on designing for sustainability.

Backed by almost 20 years of research and hands-on experience around the world, the Natural Step provides the most universally adopted framework for organisations seeking a strategic, innovative approach to sustainability issues. Its clients include the likes of Nike, Panasonic, IKEA and McDonalds internationally, as well as Les Mills, Phoenix Organics, Otago Polytechnic, Macpac and Tait Electronics in New Zealand as well as a number of local councils. It enables innovative decision-making by matching opportunities for reducing costs and improving performance with strategies for longer-term business sustainability.

As Simon Harvey, an accredited Advisor for TNS in New Zealand, explains, “As businesses look to reduce costs and build resilience during these tough times, you need a new approach that marries immediate requirements with the strategic need to improve long-term. Despite recent economic circumstances, the drivers behind the megatrend towards environmental responsibility have not gone away. Both the market and regulators are continuing to demand more responsible products, services and corporate behaviour. This course will show you how to do that profitably.”

Simon Harvey stresses that the course will give participants the full picture about sustainability, showing where measurement tools such as carbon accounting, triple bottom line reporting, eco-labels and environmental management systems fit into the bigger, strategic picture. As Simon explains, “Businesses can save a lot of time, money and effort by understanding which tools to adopt and embrace, and which aren’t a good strategic fit for their business. Ultimately, measurement tools won’t show you where to go, they only tell you how well you did yesterday. The Natural Step framework fills that gap by providing a compass for smart longer-term decision-making”.

With only a few places left, those interested should contact Simon Harvey on 021 808 300 or email him on simon@businesslab.co.nz for further details and to register.