Hawaiian Airlines Introduces New Extra Comfort Seating on New Zealand route

Wednesday 30 October 2013, 3:28PM
By Porter Novelli New Zealand

From June 2014, there will be a new way to experience Hawaiian Airlines’ industry-leading on-board hospitality – this time with Extra Comfort. In the first comprehensive redesign of its long-haul seating configuration, Hawaiian Airlines will be offering a new class of seats with more legroom and other amenities that will enhance the Hawai‘i travel experience.

“We are excited to introduce a new product that was carefully designed based on the feedback of our guests,” said Peter Ingram, Hawaiian Airlines executive vice president and chief commercial officer. “Combined with our award-winning inflight service and hospitality, flying to and from Hawai‘i will be more enjoyable than ever with our new Extra Comfort seating.”

The new Extra Comfort economy seats will debut on all Hawaiian Airlines A330 aircraft flying between Auckland to Honolulu and onwards to Los Angeles, San Diego, San Francisco, Las Vegas, Seattle, Portland and New York on June 1, 2014, offering five more inches of legroom for a full 36 inches of room to stretch out and relax. In addition to more legroom, travelers on Hawaiian Airlines’ A330 routes who upgrade to Extra Comfort will receive benefits that make the travel experience more relaxing and comfortable:

  • Priority boarding at the departure gate
  • Complimentary on-demand in-seat entertainment featuring dozens of movies and TV shows
  • Personal electrical power outlet to charge laptops and other electronic devices*
  • Souvenir pillow and blanket set (on international routes only)
  • Premium meal selections (on international routes only)

All 40 Preferred Seats in Rows 11-14 and 33-34 on Hawaiian Airlines’ A330 aircraft will be converted to Extra Comfort seats in June. Customers will be able to pre-purchase Extra Comfort seats when booking tickets online at in early January 2014. Subject to availability, guests will also be able to pay for upgrades to Extra Comfort upon check-in at the airport.

Guests who currently enjoy the ability to book Preferred Seats with additional legroom on existing A330 aircraft no longer have to wait until check-in to upgrade. Hawaiian Airlines is now offering advanced sale of its Preferred Seats on its A330 flights for Auckland to Honolulu, starting at NZ$90. Preferred Seats are specific bulkhead and exit row seats in Economy Class that customers can now select for upgrade on the seat-map while booking their tickets online at  Preferred Seats on Hawaiian Airlines B767 flights will continue to be available for upgrade at the time of check-in online, at the airport kiosk or with a gate agent.


*Electrical power outlets are being installed in phases and by rows and may not be available on all Extra Comfort seats by June 2014.