Graphic Detail Endorse the Use of Social Media Marketing

Friday 30 November 2018, 9:32PM
By Beckie Wright

Graphic Detail’s client list has grown through nothing more than word of mouth, and they believe that referral is the best reference. There is nothing better than a satisfied client! Social media marketing is the process of using social media platforms to promote and sell your products, services, and brand, which can then be endorsed by clients.

Social media sites include the common ones that most people know, like Facebook and Twitter, but there are also lesser-known social media sites that brands can tap into. Determining the right social media channel for your brand depends on what you’re selling, who you’re selling to, and your overall business goals.

When used effectively, social media can produce major benefits for your business. Beyond helping businesses boost online sales, social media marketing allows brands to have two-way interactions with consumers. This provides valuable feedback about your brand, products, industry and even competitors.

Rule number one is you must post compelling content frequently and consistently and, secondly, you need to create micro content for social feeds. Consider the context in which most users are browsing social media. Social media users are often scrolling in-between other tasks. That’s why bite-sized content is an effective way to captivate your audience. This social media marketing strategy works particularly well on platforms made specifically for quick experiences, such as Snapchat.

Thirdly, host a Twitter chat with your audience, and you’ll gradually establish your brand as an authority in the space, making it easier to share your products. Twitter posts with a single well-placed hashtag tend to generate more engagements than tweets with three or more.

You can also reach new people with your social content by aligning your posts with trends that are relevant right now, and invest in a professionally designed infographic to drive traffic and potentially build backlinks, which are great for search engine optimization (SEO).

If you would like Graphic Detail’s help to further enhance your story, and for more information on printing services Auckland, pull up banners and print design please go to  and .