Managing a small business is hard work - harder than many people think - and many business owners put in enormous amounts of effort to ensure their business doesn’t fail. Having a clear goal makes you focus on what you need to do to be winning and can give you confidence that you’re doing the right things. This makes running a business that little bit easier.
To set realistic goals, you need to know your market, your competition, the challenges and the opportunities, so it’s worth reviewing (or creating) your business plan first. You need to know where you want to take your business and using goals will get you there.
Every Kiwi business owner can set a mini goal that can help you stay on track, keep focused and improve your performance in 2019 by setting SMART goals: specific, measurable, achievable, realistic and time-bound.
It’s also important to be able to monitor your progress. If your goal is to increase sales by 5% each month, make sure that at the end of each month you review whether you’ve achieved this, so you can take action if you need to. If your goal is big and the deadline is a long time from now, set yourself short and medium term goals to help achieve this. This can help motivate you and also allows you to check in that you’re on track along the way.
“Get the right advice” – so many small New Zealand businesses are run by people who seem allergic to getting in an expert on tricky topics. Don’t forget that a goal is usually just a tool to point you in the right direction. There are other ways to do that, too, including talking to one of the team at Greenlion to figure out what’s important in your business – and your life.
After you’ve set your goals, it’s time to start taking steps towards turning them into reality. Don’t get discouraged by the time it takes to achieve your goals. Instead, talk to your workmates, friends and family about them for extra motivation, and for more information on accounting firms Auckland, accounting services, financial consultants and Xero accountants please go to https://www.greenlion.co.nz .