Bishopp Airport Advertising has announced a new partnership with Marlborough Airport Limited to develop and operate a state-of-the-art advertising program at Marlborough Airport.
Under the partnership, Bishopp is delivering a range of advertising opportunities to greet more than 300,000 passengers who fly in or out of Blenheim each year. The world-class advertising program will see Bishopp install new digital and classic formats, scheduled to go live at the Airport in May 2019.
Marlborough Airport recorded 322,000 passengers in 2018, a new record, and an increase of approximately 20,000 from 2017. This regional airport operates regular domestic flights to Auckland, Wellington, Christchurch and Paraparaumu with carriers Air New Zealand and Sounds Air.
Bishopp believes that the new assets pose huge potential to advertisers who can leverage the captive audience that the airport offers. Bishopp has three advertising formats available - classic formats, digital networks, or bespoke airport advertising options. The impressive new inventory scheduled for installation at Blenheim includes back-lit wall displays, a digital network of Bishopp Executive Panels and an LED video wall.
The digital and static displays will be strategically placed within high traffic and prolonged dwell-time locations throughout the terminal. Advertisers choosing to take advantage of the digital offering will have the option of utilising either a static or 15 second animated creative.
Bishopp is Australia and New Zealand’s largest privately owned Out of Home (OOH) advertising company, managing over 3500 advertising assets across Australia and New Zealand. With 9 Australian and 10 New Zealand airport concessions, Bishopp’s geographic coverage is unrivalled.
For more information on digital signage solutions, electronic billboard, Marlborough airport advertising, Gisborne airport advertising and more, Bishopp Airport Advertising can be contacted on 0800 422 699 or https://bishopp.co.nz/.