Franklin District Council’s new Road Safety Co-ordinator, Monique Haines, has launched right into her new role – unveiling Franklin and Papakura’s joint road safety campaign. The New Year’s campaign targets those who, just because the Police Christmas Blitz is over, think drinking and driving is no longer a problem.
“Some people think that getting caught is the danger with drinking and driving. Of course that isn’t the danger at all – the drunk driver causing loss of life and serious injury is a danger the whole community faces,” says Monique.
The traditional time of year to hear the road safety message is Christmas. However, the two Councils want the community to remember that road safety awareness should last all year long. A particularly important message in the very social summer months.
A series of three campaign messages can be seen on billboards throughout Franklin and Papakura. Bar mats carrying the campaign messages are also being delivered to bars and clubs in the two districts so that people will be reminded of the message.
“As a driver you have to be responsible. Support your friends and decide who will be the sober driver before you leave home,” says Monique.
Monique joined Council at the beginning of this year as the District’s Road Safety and School Travel Co-ordinator. Council’s focus is on the three E’s of road safety – engineering, education and enforcement.