AllWays Rental Teams Up With Leading Tourism Site in New Zealand

AllWays New Zealand Car Rental, a fast growing New Zealand Campervan and Car Rental Company, has teamed up with ONZAMAP, an interactive map-based tourism website for visitors to New Zealand, to provide the official vehicles to their 3 month road trip this summer.

ONZAMAP - With AllWays providing the wheels, ONZAMAP Ltd Co-Director John Jepson will travel the length and breadth of New Zealand accompanied by a cameraman and a web specialist, to capture the beauty and personality that New Zealand exudes. They will spend 81 days visiting the 27 regions profiled on http://onzamap.co.nz, and for each region they will feature 6 tourism operators who provide unique experiences, strong characters and great stories!

“We are thrilled to be the official vehicle provider for the ONZAMAP tour in 2009,” says Merav Benaia, AllWays' Marketing Director. “At AllWays we have identified the importance of the social networking phenomenon, the need to enhance travellers experience and collaborate with colleagues for mutual benefit. We see the relationship with ONZAMAP as an important part in our growing market position.”

“Now more than ever the tourism sector needs to nurture relationships with each other. New Zealand’s remoteness makes it crucial for our tourism sector to use the internet well, especially during an economic downturn,” ONZAMAP Ltd Co-Director John Jepson says. “I’m really excited about the strong relationship we have formed with AllWays through Twitter. Establishing partnerships like ours is a really strong way to help meet the goals of the national tourism strategy.”