Creative Changes at Colenso BBDO

Colenso BBDO has today announced big changes to its Creative Department for 2010.

The Colenso BBDO Creative Department has been one of the most stable in the industry, but ECD Nick Worthington is now looking to make his first significant changes since joining two years ago.

The first change involves Nick himself, who will take over ECD responsibilities for Aim Proximity Auckland, giving him leadership of the total creative output of 100 College Hill.

“Colenso BBDO and Aim Proximity are working closer than ever before on integrated ideas like the Yellow Treehouse, so it makes sense to have one creative leader of the building. And who better to lead and inspire creatives of any discipline, than Nick Worthington” says Jim Moser, CEO Clemenger Group New Zealand.

Nick is searching for a new CD for Aim Proximity to partner with new CEO
Adam Good.

“Our goal is to be one of the world’s best creative agencies that just happens to be in Auckland. So we need to make sure we attract world-class talent,” says Nick Worthington.

To that end, we are pleased to announce Levi Slavin is returning to Colenso BBDO in January 2010 as Deputy Creative Director.

Levi, an Aussie, worked at Colenso BBDO in 2006, and left a legacy of iconic work like Tip Top Trumpet “Tog, Togs, Togs” and the launch of Frank soft drink. He then moved to Saatchi & Saatchi Auckland and has spent the last two years at Saatchi & Saatchi London, working on campaigns for T-Mobile, Carlsberg, P&G and Cadbury. Most recently he completed the first global campaign in Guinness’ history, working with director Antoine Bardou-Jacquet on a campaign that has run in USA, China, Africa, Ireland and the UK.

“It’s great that Levi is coming home to Colenso. Everyone who worked with him loves him and the work he did here speaks for itself,” says Nick Worthington.

“Colenso has always been my favourite agency. It has the best culture and does the best work. I can’t wait to get started,” says Levi.

Whilst one of Colenso BBDO’s favourite sons is returning home to the agency, two of its favourite sons are leaving. Josh Lancaster and Jamie Hitchcock are leaving at the end of the year to start their own agency. Josh and Jamie have spent three years at the agency and have been one of its most awarded teams, winning at Cannes, Clio, One Show, London International and Axis.

“Josh and Jamie are a great team who can win creative awards and solve problems for big clients. You couldn’t find a team more ready to start their own thing and we wish them every success,” says Worthington.