First Envy of Every Sports Lover Found

First major prize in the ‘2011 Live it with Heineken’ promotion found at Foodtown, Browns Bay – more ultimate prize packs waiting to be discovered.

Sports fanatics looking to score the holy grail of sporting prizes are still in with a chance to win, with winning ‘2011 Live it with Heineken’ bottles still lurking in supermarkets, liquor stores or even garages nationwide.

As well as winning tickets for two to the Rugby World Cup 2011 Final in Auckland, the finder of the next winning bottle will receive return business-class flights and two tickets to an exclusive European music event in June 2011 as well as every football lover’s dream: two tickets to the UEFA Champions League Final in London.

John Williams of Snells Beach has become the envy of every sports lover and won the first of Heineken’s dream prize packages just by picking up 15-pack of Heineken.

“Initially I thought that the bottle was frozen! It wasn’t long before my daughter, Amanda, claimed it for herself; but after she realised how big the prize was she gave it back. It’s still settling in though, it’s overwhelming and exciting.”

Now it’s anyone’s guess as to where and when the other winning bottles will be found.

To be in to win, simply purchase a specially marked ‘2011 Live it With Heineken’ 12 or 15-pack of Heineken beer from your local supermarket or liquor store...and keep an eye out for any unusual looking bottles.

A green shrink-wrapped bottle will win its finder one of the remaining ultimate prize packs, but that’s not the only chance to win - be sure to keep an eye out for the remaining silver and red bottles. Shoppers who find a silver Heineken bottle win a limited edition Heineken double-door stainless steel fridge. Those who discover a red bottle each receive a limited edition Heineken home bar kit complete with glasses, a bar towel, bottle opener and coasters.