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Absolut Glimmer Limited Edition launches today

Monday 1 November 2010, 3:35PM

By Pernod Ricard New Zealand

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Absolut Glimmer Limited Edition launches today
Absolut Glimmer Limited Edition launches today Credit: Pernod Ricard New Zealand

After all the successful seasonal gift packs from recent years, ABSOLUT VODKA, the leading international premium vodka, is once again creating a first, with the launch in New Zealand of ABSOLUT GLIMMER Limited Edition from 1 November. The 700ml gift pack is designed to shine with a classic take on the iconic bottle which has been modified by using crystal pattern-shaped glass. 

The new gift pack builds on the legendary ABSOLUT history of creative and groundbreaking bottle and package design. 

“Our limited edition gift pack initiatives like ABSOLUT MASQUERADE and ABSOLUT ROCK EDITION, were highly anticipated by customers around the world. This time, we wanted to create something truly different. ABSOLUT GLIMMER is a true innovation that I’m sure will quickly become a unique collector’s item”, says Luan Howitt, ABSOLUT brand manager – New Zealand. 

ABSOLUT GLIMMER is a stylish design concept that challenges the norm of the traditional gift pack. With its glimmering design and crystallic facets, it is a definite eye-catcher. It does not only look stunning but by its mere presence, ABSOLUT GLIMMER inspires celebration and harks back to an era dominated by classic cocktail culture. 

The new ABSOLUT GLIMMER 700ml gift pack is available in

New Zealand from 1 November in leading liquor outlets (RRP $34.99).