NZ On Air has announced the first grants to be made under its new MakingTracks music funding scheme.
Thirty-three artists are receiving support in this inaugural round. Thirteen will get up to $10,000 to help meet the costs of both recording a song and making a music video and a further 20 will get $6,000 to help with the costs of shooting a music video.
NZ On Air received 157 applications in the July round. A panel of seven industry experts decided how the money would be allocated.
“It’s an exciting and eclectic mix of new names and some familiar names,” said NZ On Air CEO, Jane Wrightson.
“The MakingTracks changes are all about funding a greater diversity of new music taking into account both mainstream audiences and music for alternative platforms like student radio and online exposure. The list reflects that diversity.”
“We used to be all about commercial music for commercial radio audiences. Now we are reaching out to embrace alternative music for more diverse audience tastes as well,” she said.
“The panel is an important part of the changes we have made to our funding scheme. It brings a diversity of viewpoints to the decision-making process.”
MakingTracks was launched in response to last December’s Caddick Report which looked at the way NZ On Air funds contemporary music.
NZ On Air expects to invest $2.5 million into new singles and videos across ten funding rounds in the year to 30 June 2012. Applications for the next round close on 1 August.
Attached is the full list of projects to receive funding and the make up of the July MakingTracks panel.
Here is the list -
MAKING TRACKS FUNDING: JULY 2011
[A] Funding of up to $10,000 for each of the following 13 MakingTracks projects, comprising up to $4,000 for recording a song and $6,000 for making a music video of that same song –
• At Peace/Be Like
• Die! Die! Die!/Smelter
• Ghost Wave/Bootlegs
• Haunted Love/Love Underwater
• Junica/And It Hurts
• Lawrence Arabia/Travelling Shoes
• Lisa Crawley/You Won’t Be There
• Lydia Cole/Hibernate
• Ruby Frost/Water To Ice
• Street Chant/Frail Girls
• The Earlybirds/Backseat Runner
[B] Funding of $6,000 for each of the following 20 MakingTracks projects, being funding for making a music video –
• Cairo Knife Fight/The Origins Of Slaves
• David Dallas/Postcard
• Disasteradio/Drop The Bomb
• Head Like A Hole/Glory Glory
• J Geek & The Geeks/You Tube Is My Girl Friend
• Kimbra/Good Intent
• MayaVanya/Hot Nights
• Mt Eden/Mirage
• O’Lovely/Bright Lights
• PNC featuring Vince Harder/Be With You
• Ria/All My Ladies
• The Drab Doo Riffs/I’m Depressed
• The Feelers/Dosvidanija
• The Upbeats/Diffused
• Tiny Ruins/Running Through The Night
• Unknown Mortal Orchestra/Ffunny Ffriends
And here is the panel –
Ande Macpherson [More FM; Auckland]
Phoebe Spiers [C4 and C42; Auckland]
Manu Taylor [95bFM; Auckland]
Sam Wicks [writer, broadcaster, ex-Real Groove; Auckland]
Martyn Pepperell [Music writer, Rip It Up, NZ Musician; Wellington]
Jeff Fulton [Chart; Christchurch]
Nic Manders [Record producer, NedMusic; Auckland]