ITM Voted Number One For Customer Experience In Hardware And Home Improvement Stores.

ITM Building Centres have been voted number one for Customer Experience in a national survey conducted by Colmar Brunton.

The survey, featured on TVONE’S Fair Go programme on Wed Aug 31st had ITM as the leading Hardware and Home Improvement brand with a net score of 49%.

The survey was conducted amongst more than 1,700 people shopping at ITM, Mitre 10 Mega, Bunnings, Hammer Hardware, Mitre 10 and Placemakers.

Colmar Brunton’s Dick Brunton said, “we’ve all heard about those companies that have treated customers badly, but Fair Go and Colmar Brunton, have decided to take a more constructive approach and identify those organisations that are doing the right thing by Kiwis”.

ITM CEO, Gordon Buswell said, “we’re obviously delighted to be named number one for customer experience in this category. Being independents the person behind the counter at many of our stores is most likely also the owner of the business. That one-on-one contact with customers is very powerful.”

ITM is a team of 90 plus independently owned and operated hardware and building supply stores. It has come to national prominence as the naming rights sponsor of the ITM Cup, formerly the Air New Zealand NPC.

ITM also is the premier sponsor of the ITM 400 V8 race in Hamilton and the popular ITM Fishing Show at 7pm on Saturday’s on TV3.

The sample size of the survey was 1,785 with a margin of error of + or minus 2.3%