Paper Plus answers consumer demand on The Hunger Games trilogy

Wednesday 2 May 2012, 1:21PM
By PPR New Zealand

Paper Plus stores nationwide are reaching out to fans of the internationally acclaimed The Hunger Games trilogy this week, by offering them in-store discounts on all of the titles from the hugely successful post-apocalyptic novels.

Responding to the overwhelming demand from readers on the libraries loaning The Hunger Games books, Paper Plus is discounting these books by 30% over the next seven days, to all those who show their public library card at the counter.

Paper Plus’ Group Marketing Manager, Lyle Hastings says he has been astounded by the success of the books and is committed to getting as many books out to those fans that cannot get them from their local public library.

“Since the movie was released, the popularity of the books has dramatically increased and we have seen tens of thousands of these books walk out the door. We are committed to providing our customers with the highly desirable trilogy and strongly believe that no reader should wait months for their next The Hunger Games fix!”

“We have heavily reduced the price of all titles from the trilogy and hope that this will ease the pressure on library waiting lists,” says Lyle.

Auckland libraries alone have a waiting list of over 2000 people all vying for their next copy.

The international success of The Hunger Games is proven in the sheer mass of book sales following the release of the trilogy’s first movie in March this year. Seventy million books have been sold worldwide and the namesake novel has held the number one spot on both the best-seller lists of The New York Times and Wall Street Journal.

To redeem this discount you must show your public library card at any Paper Plus store nationwide to instantly receive 30% off any title from The Hunger Games trilogy. The offer is valid until Wednesday 9th May, so get into your local Paper Plus today!