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Seeking Publicity
Business // News // New Zealand
Member since: 1 September 2008
Profile views: 5930


Seeking Publicity generates news coverage for small and medium sized businesses across New Zealand. Run by former Government press secretary Pete Burdon, it offers both media relations training and consultancy. The flagship training product of the business is its online course, Media Secrets 101. This can be found at Face to face workshops are also offered.

The consultancy services include the generation of media exposure for clients as well as newsletter production. The services are all designed to maximise the following areas for its clients.



Perceived worth

Sales leads


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News (32)

Thursday, 13 September 2012
Training shows power of Social and Traditional Media uniting as one A new training course for NFPs will show participants how to use social and traditional media as a united force to grow the visibility and reputation of their organisations. 410 views

Tuesday, 26 April 2011
Trainer predicts mass business prosecutions before World Cup Many businesses will be prosecuted for breaching sales compliance laws before the Rugby World Cup this year, according to an online sales trainer. 255 views

Christchurch can become world's best lit city at night A Christchurch-based lighting designer has returned from Europe believing the city can rebuild itself to become the world’s best lit city at night, rivaling Europe’s finest. 397 views

Wednesday, 16 March 2011
International trauma experts bring emotional relief to Christchurch An international disaster aid agency specialising in mass trauma recovery is now operating in Christchurch to provide relief free of charge to the thousands of Cantabrians suffering from Post Traumatic Stress Disorder (PTSD) and general stress after the February earthquake. 573 views

Thursday, 17 February 2011
Lighting designer to visit Europe before Christchurch rebuild A Christchurch-based international lighting designer will visit Europe this month and return with a blueprint on how to beautify Christchurch City with lighting in the earthquake’s aftermath. 279 views

Friday, 17 December 2010
Speech notes from small business owners hit by earthquake These speeches were delivered at a meeting of the Canterbury SME Action Group at CPIT on  December 19, 2010 at 7.30am Judy Tardi: Aspiring Language Institute Good morning! I am Judy Tardi. 750 views

Wednesday, 15 December 2010
Customer Service to make or break retailers this year Retailers that offer poor customer service this Christmas will find their businesses in trouble as they struggle to impress shoppers who are not only still recession wary, but also aware that prices have risen since the GST increase. 267 views

Tuesday, 14 December 2010
Doomed Canterbury businesses to share their stories Canterbury business people who have either closed their businesses or are struggling severely in the aftermath of the earthquake will share their stories at a meeting of the Canterbury Small Business Action Group (SBAG) at Christchurch Polytechnic on Friday. 283 views

Friday, 10 December 2010
Online trainer senses Financial Advisor panic Financial advisors need to decide how they will comply with the Financial Advisors Act now to avoid panic as the clock ticks into 2011, according to an online training company that can fulfill many of the learning requirements. 328 views

Friday, 3 December 2010
Online sales trainers move into US and Aus markets A Canterbury business that trains sales people online is entering the Australian and US markets after signing a deal that will see them filming in California early next year. 331 views

Thursday, 18 November 2010
Pink 'greenhouse' TradeMe auction nets $2000 for breast cancer A pink ‘greenhouse’ that has travelled the country to raise money for breast cancer research has amassed more than $2000 for the cause. 358 views

Monday, 8 November 2010
Pink "Greenhouse" hits Christchurch to end Breast Cancer tour Pink ‘greenhouse’ hits Christchurch to end national drive for breast cancer A pink ‘greenhouse’ that is being auctioned off on Trademe with proceeds going to breast cancer research will reach the Christchurch Royal Show on Tuesday as it rounds off its national tour to drive up the price. 357 views

Wednesday, 6 October 2010
Pink 'greenhouse' begins national drive for breast cancer in Wellington A pink ‘greenhouse’ that will be auctioned off on Trademe with proceeds going to breast cancer research has begun a national tour to drive up the price. 298 views

Saturday, 2 October 2010
Christchurch lighting designer recognised for Airport Tower Christchurch-based lighting designer Kevin Cawley has been recognised at the New Zealand Lighting Design Awards tonight for his work on the new control tower at Christchurch Airport. 425 views

Wednesday, 1 September 2010
Jeremy Clarkson endorsed power tool drag racing car to defend title in Christchurch The car that won New Zealand’s first ever power tool drag racing competition at Top Gear Live last year is back on the track this weekend after receiving plaudits from the show’s host, Jeremy Clarkson. 613 views

Thursday, 26 August 2010
Family uproot for daughter's dialysis treatment A West Melton six-year-old and her family are preparing to uproot their lives and move to Auckland or commute between Auckland and Christchurch so she can receive the ongoing dialysis treatment she needs to survive. 337 views

Tuesday, 10 August 2010
New course to threaten PR companies A new online course that shows businesses how to generate their own publicity is set to save them thousands of dollars at the expensive of pricey public relations companies. 351 views

Monday, 5 July 2010
New course threatens PR companies A new online course that shows businesses how to generate their own publicity is set to save them thousands of dollars at the expensive of pricey public relations companies. 415 views

Monday, 31 May 2010
Online sales trainers thrive as retailers struggle A Canterbury business that trains sales people online is thriving in an economic climate where retailers are recognising the value and importance of a highly skilled sales team. 319 views

Friday, 19 March 2010
NZ-made climate saving technology picked up by Dutch entrepreneurs A group of entrepreneurs from the Netherlands has picked up the exclusive rights to market the climate saving technology developed by a Christchurch-based company. The Dutch syndicate will market the energy and communications products developed by IndraNet Technologies throughout the Netherlands. 922 views

Tuesday, 9 March 2010
Energy "miracle" to go commercial A New Zealand company that has developed an energy "miracle" to solve the world's climate change problems is seeking investors to commercialise the product. 955 views

Tuesday, 2 March 2010
Local authority fees must be addressed by Building Act review A large reduction in the fees charged by local authorities to build in New Zealand must be fixed by the review of the Building Act, according to a senior building product appraiser. 558 views

Tuesday, 22 December 2009
Buyers beware in Boxing Day sales stampede Thousands of shoppers come away from Boxing Day sales disappointed each year either because they did not understand the rules of purchase or were given the wrong information by a short-term, untrained sales consultant. 1135 views

Thursday, 10 December 2009
Customer Service to make or break retailers this Christmas Retailers that offer poor customer service this Christmas will find their businesses in trouble as they struggle to impress shoppers who are already recession-wary. 767 views

Wednesday, 3 June 2009
Solo mother at 50 to millionaire property tycoon at 59 Eleven years after moving to Adelaide from Christchurch in 1988, Sally Couper was convinced by a friend to buy an investment property. 733 views

Tuesday, 28 April 2009
Policies threaten industrial computer shutdown Policies introduced by the European Union (EU) and China to limit the amount of hazardous substances in electric and electronic equipment could lead to the failure of centralised computer systems in New Zealand, according to a local expert. 372 views

Thursday, 26 March 2009
Christchurch exporter achieves 100 percent growth during recession A Christchurch company that sells web-based language learning packages to the world has not experienced any slow-down since the recession began, growing by more than 100 percent every year since its formation in 2004. 1824 views

Tuesday, 23 December 2008
New Year answer to school fundraising crisis Two new initiatives where schools take healthy commissions on goods and services bought by their communities are set to bring in thousands of dollars in 2009 and save them just as other fundraising sources are drying up. 694 views

Monday, 15 December 2008
Timely launch of system to slash printing costs Just as businesses are looking for ways to cut their expenses, a Christchurch company has devised a revolutionary new system to slash the time and money it takes to fulfill their printing needs. 346 views

Wednesday, 3 December 2008
Father gives back to Ronald McDonald House A father whose family witnessed the support Ronald McDonald House South Island provides when his son was seriously ill after birth is now giving10 percent of his income back to the charity. 391 views

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