Google Partners Masterclass 2015 Insights Part 1: Winning Customer Micro-Moments

Last 7th of August, together with the team at FIRST, I attended the Google Partners Masterclass 2015 held at the ANZ Viaduct Centre in Auckland. It was an impressive digital marketing event that brought together talented professionals under one roof for a full day of insightful discussion.

I will be sharing with you key points that our team at FIRST found very helpful over a series of posts. Learn how Google's concept of Micro-Moments is a game-changer for today's fast-paced and evolving world of digital marketing. From the latest Google Analytics and AdWords updates and hacks to how data can be used to engage and provide more value to your customers, we've got you covered. 

Check out the first post of the series of the Google Partners Masterclass 2015 on how you can capture and win on those customer micro-moments that matter most to your customers. Be able to develop marketing strategies that connects the customer's intent and context and address their needs right at that moment. Learn more by reading the post or visiting our blog today.