Black Sticks Men's hockey team feeling Primo before big event
Thursday 31 May 2012, 10:39AM
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Flavoured milk is fast becoming a favourite with athletes around the world and Black Sticks Defender Andy Hayward is the latest to discover the benefits thanks to support from New Zealand’s favourite flavoured milk brand, PRIMO.
Andy and the New Zealand men’s hockey team, who will be on the world stage in a few short months, have been noticing the advantages of refuelling with flavoured milk after training, already seeing an improvement in their post-exercise recovery.
“When you’re competing against the best in the world, diet and nutrition are just as important as skill on the turf. It’s always important to refuel after exercise and with all the goodness of dairy, we’ve found PRIMO really is a great alternative to some of the electrolyte drinks on the market,” says Andy.
New Zealand men’s hockey and high performance sports nutritionist, Dane Baker agrees that flavoured milk is great for recovery. Despite overseas recognition, he says the benefits of drinking flavoured milk are only just being recognised in New Zealand.
“Flavoured milk is a unique recovery option for athletes; it’s a one stop shop to kick start your recovery needs. It contains carbohydrates to refuel, fluid and electrolytes to rehydrate and a rich source of dairy protein that has shown to have favourable effects on stimulating muscle rebuilding post exercise.
“It is also a great source of calcium which is vital for optimum bone health in athletes”.
Andy and the team who are currently touring Malaysia, leave New Zealand again in July to play the best hockey teams from Australia and Europe before taking on the rest of the world later in the year.
The range of PRIMO flavoured milk (RRP $3.99 for 600ml) can be found in the chilled drinks section of your local supermarket.
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For further information please contact:
Anna-Louise Hoffmann, Mango Communications, annah@thisismango.co.nz, Ph 09 354 1371 or 0274 996 277